Rachael Thompson
Senior Consultant
Rachael has spent more than a decade working with Australian corporations, industry associations and governments on complex and commercially and political sensitive communications campaigns.
She has helped her clients to develop and implement comprehensive campaigns to achieve their corporate objectives, including:
- Media and issues management strategies for a major organisation needing to effectively and compassionately deal with potentially thousands of Australians exposed to asbestos in its assets;
- Media and crisis management following the collapse of a major national health contract;
- Media and government relations management in a major transaction to purchase aged care assets;
- Helping to secure a major Defence construction contract for a leading Australian industry player;
- A campaign for a national-scale acquisition in the health sector;
- Communications to assist a major technology multinational to leverage commercial opportunities in aviation and;
- Brand architecture and positioning for a major property development and investment corporation.
Rachael specialises in communications campaigns which focus on risk and reputation, and stakeholder management, as well as positioning individuals and organisations in relation to their goals and markets.
She has an extensive network of media and political contacts, and provides innovative and outcomes-focused advice on a range of scenarios.
Rachael knows how decision-makers and opinion-shapers think, speaks their language and has a proven record of achieving results.
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